INT// Justin Holdrieth from Magura USA

Company: Magura USA
Athlete Support Manager: Justin Holdrieth
Accepting Sponsorship: All Year
Sports: Motocross, MTB, ATV, Endurance Sports and More
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Tell Us About Your Sponsorship Program...
We have a limitless grass roots sponsorship program which alows us to sponsor any one to some degree that we feel is a good ambasitor for our products.
Is there anything unique about your program? Why would someone want to be a part of it?
We have a three leveled sponsorship program that gives great prices on all of the products that we offer.
What do you look for in a sponsored athlete or team?
I look for a well spoken, down to earth athlete that believes in our products, not someone who is just out for a good deal.
What is the most important information for someone to include in their application?
Be original!!
What is the most important thing for people to understand about sponsorship?
Being sponsored is an honor not a right. You could be a world champ but if you act like the world owes you a favor more than likley you won't get anywhere.
Every company has a different method for how often they review applications. Do you have a methodology or schedule?
I will normally respond within a two week period unless time does not warrant. The bicycle industry full of very busy people and unfortunatly sponsorship takes a back seat on occasion.
Tell us about your newest or most exciting product for this / next year:
Our most exciting product for this year is the new Thor 140mm fork. Its adjustable to 100mm of travel, and weighs in at 3.9 lbs!!